History of VMF
Thinking of you every hour...
VMF Company, a pioneer in the Azerbaijani watch market since 1997, stands at the foundation of creating the culture of quality branded watches in our country and introducing world-famous Swiss and Japanese watch brands.
For many years, VMF has been presenting its branded watches, enriched with the latest fashion and technological innovations, to its buyers at the same time as the world market.
The creation of VMF Company is connected with the vision of Vahid Mustafayev, Founder of ANS Group of Companies. Always in search of innovation and novelty, Vahid Mustafayev decided to lay the foundation of watch culture and bring together world-famous watch brands. Despite the difficulties of moving from cheaper watches sold only in the Soviet Union countries to more expensive ones not yet known to Azerbaijan, in 1997 he created the VMF company, took charge of its management, and began to implement his ideas.
Thus, for the first time in Azerbaijan, the VMF company started operating in the watch and accessories sector.
The first watch brand that VMF began to represent in Azerbaijan was the "Longines" watch brand, which is part of the world-famous Swatch Group. That same year, it opened the "Longines" boutique, its first sales point, which is still operating today. After successful cooperation with the famous Swiss watch company Longines, VMF expanded its business with world-renowned companies of the SWATCH Group, such as Breguet, Blancpain, Glashütte Original, Omega, Rado, Hamilton, Tissot, Swatch, Flik-Flak, Certina, Calvin Klein. In 2004, it officially opened the first Swatch and Tissot boutiques. Today, boutiques and kiosks of these brands successfully operate in several locations in the capital of Azerbaijan.
VMF also expanded its business with world-famous Swiss brands not belonging to the SWATCH Group, such as Raymond Weil, Maurice Lacroix, Versace, Ferragamo, Versus. It introduced Raymond Weil to the Azerbaijani buyer in 2001, Versace watches and jewelry in 2004, and Maurice Lacroix in 2005.
Along with Swiss brands, VMF represents famous Japanese watch brands in the market. The first experience began in 2005 with the Casio watch brand. Later, in 2010 Seiko, Pulsar, in 2015 Lorus, and in 2017 the legendary Citizen appeared on the showcases of VMF salons. Thus, VMF became the official representative of 3 world-famous Japanese brand groups in Azerbaijan. In mid-2017, it launched the G_Factory boutique.
VMF is not just a representative of watch brands. It expanded its business with famous Swiss Carand'Ache pens, Wenger and Victorinox knives, and American Zippo lighters.
A professional staff and high-level service, high-quality products and international warranty, sales salons in modern and convenient locations are important elements of VMF's operation, which distinguish it from others and allow for its continuous successful development. VMF serves watch lovers not only in Baku but also in the largest cities of Azerbaijan, in more than 20 points of sale with a professional team demonstrating design, comfort, and high service. Today, VMF Company, having brought together world-famous brands, is represented not only in its boutiques and salons but also in dozens of dealer networks, giving an international warranty on all its products and serving its buyers through service-repair centers located in several points of our capital.
VMF, as the only official representative of brands that carry models, aesthetics, quality, function, and respect, has become a leading brand in the Azerbaijani market due to its ability to renew itself according to consumer needs, quality service, modern and professional management. VMF is fulfilling its duty in terms of quality and trust in the watch sector.
VMF is a watch brand representing originality.
Head Office: Gobu village, National Hero Chingiz Mustafayev st. 313 / AZ 0117, Baku
TIN : 1307780371
